Karen Varker
Director & Marketing Specialist, The Marketing Advantage Aus. Pty Ltd
Karen Varker has been creating and growing brands for over 22 years. Learning her craft with brands such as Cadbury’s Fujitsu and Blackmores, Karen has spent the last 15 years helping small business, start-ups and not for profits create better brands and marketing for business growth. She understands what makes a good brand great and how important it is to creating strong and authentic ways to speak to your customers in a way that is meaningful to them. Karen’s experience also helps her understand what it takes to achieve something big from small beginnings – taking a step by step approach.
With a love of branding, digital and messaging (her first job was to educate what a website was!), Karen’s passion is helping business owners make a difference and live their best life.